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The remains a definitive guide for students and professionals seeking to master the principles of management in a rapidly changing global landscape. This latest edition emphasizes job-relevant skills and modern challenges, such as the impact of social media, big data, and workplace diversity. Core Management Functions: The PLOC Framework

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Strategy foundations and entrepreneurial ventures. The remains a definitive guide for students and

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Features like "Learning from Failure" and "Let’s Get REAL" provide practical insights into management challenges, such as Siemens' ethical issues or Disney’s cultural adjustments.